movmnt was a proud sponsor and friend of Dancers Responding to AIDS (DRA), and supported its Fire Island Dance Festival and Dance from the Heart benefits with ads designed for the cause.
DRA was founded in 1991 by Denise Roberts Hurlin and Hernando Cortez, then dancers with the Paul Taylor Dance Company, as they watched friends and fellow dancers fall ill. It is a program of Broadway Cares/Equity Fights AIDS, the nonprofit that draws on the talents and generosity of the American theatre and dance communities to fund services for people with HIV/AIDS and other critical illnesses across the United States.
In July 1995, with a few dancers and a makeshift dance floor laid out on a pool deck in Fire Island Pines, DRA presented the first Fire Island Dance Festival and raised about $8,000. The festival has become an annual summer tradition on the shores of the Great South Bay, and by 2025, its 30th anniversary year, it had raised nearly $9.2 million.
From the "Keep It Real", "DRA" and "special events" sections of the old movmnt.com.
Keep It Real, 2007 to 2008Subscribe to movmnt and 100% of the benefit of your subscription goes to Dancers Responding to AIDS / Broadway Cares Equity Fights AIDS. With Danny Tidwell, Sabra Johnson and Neil Haskell.Dance from the Heart, December 10, 2007The yearly one night only benefit for DRA, hosted by Bill T. Jones, with American Ballet Theatre, Atlanta Ballet, Cedar Lake, Martha Graham Dance Company, MOMIX and more.Dance from the Heart, January 23, 2009Movmnt presents a world premiere choreographed by Chase Brock at DRA's winter benefit at Cedar Lake.The Power of Shine, 2007SequinsDirect.com and DRA launch a red sequin wristband to raise money for DRA.RE:, 2010Movmnt's Refillable Trendy Aluminium Bottle. REfresh, REfill, REcycle: a campaign with dance studios, conventions, competitions and festivals to stop using plastic bottles.
Dance from the Heart 2007, from the movmnt Flickr albums: Denise Wall with Jon Bond and with tapper Jason Samuels Smith.
Inside the magazine
Every issue of movmnt carried Dancers Responding to AIDS in its pages: portfolios, ads, interviews and a subscription program. Click a page to open it in the issue.
Issue 1 · Summer 2006The "Next issue" page announces Move for AIDS, an exclusive look at photographer James Houston's new book.Issue 2 · Winter 2006/07Full-page ad for Dance from the Heart, the Dancers Responding to AIDS benefit.Issue 2 · Move for AIDSOpening of the Move for AIDS portfolio, photography by James Houston.Issue 2 · Move for AIDSHouston approached DRA to be the beneficiary of his MOVE project: all author royalties of the book go to DRA, along with a portion of the New York exhibition print sales.Issue 3 · Spring 2007"Artists vs. HIV/AIDS & Poverty": you don't have to be a celebrity to make a difference.Issue 4 · Summer 2007Francesca Harper returns to New York to perform in Solstice: Dancing at the Crossroads, an AIDS fundraising event organized by Dancers Responding to AIDS.Issue 4 · Summer 2007Full-page ad for the Fire Island Dance Festival, presented by DRA.Issue 5 · Fall 2007Full-page ad for Dance from the Heart, presented by Dancers Responding to AIDS.Issue 6 · Spring 2008Keep It Real: the subscription program with Danny Tidwell, Sabra Johnson and Neil Haskell, where 100% of the subscription goes to Dancers Responding to AIDS.Issue 7 · Summer 2008Full-page ad for the Fire Island Dance Festival, presented by Dancers Responding to AIDS.Issue 7 · Summer 2008Ray Mercer, Gypsy of the Year Award from Broadway Cares/Equity Fights AIDS, performed at DRA's Dance from the Heart.Issue 7 · Summer 2008Subscribe page: "Receive an exclusive free gift or give 100% of the proceeds from your subscription to Dancers Responding to AIDS."Issue 8 · Fall 2008The same offer: 100% of the subscription proceeds to Dancers Responding to AIDS.Issue 9 · Spring/Summer 2009"The Reality of Broadway," first column by Frank Conway of Broadway Cares/Equity Fights AIDS.
The ads
Dance from the ArtFull-page ad for Dance from the Heart, January 2012. "Movmnt Magazine is a proud sponsor and friend of Dancers Responding to AIDS' Dance from the Heart."Danny TidwellThe photograph of Danny Tidwell used for the 2012 Dance from the Heart ad.Fire Island Dance Festival 20Ad for the 20th Fire Island Dance Festival, June 2014. "Co-founded by Danny Tidwell and David Benaym, Movmnt Magazine is a proud sponsor and friend of Dancers Responding to AIDS' Fire Island Dance Festival."Fire Island Dance Festival 20, alternateSecond version of the 2014 festival ad.
Festival, the book
Festival celebrates the Fire Island Dance Festival in Fire Island Pines, presented by and benefiting Dancers Responding to AIDS. Photography by Rosalie O'Connor, text by Joseph Carman, design by Chris Giarmo. An e-maprod publication produced by David Benaym, 2009.
